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Example case · Fitness

How a fitness business grew +95% in 10 months

Magento store with thousands of SKUs; category structure and faceted navigation fixed first, then content. Organic traffic from 4,740 to 9,247 visitors a month, measured through 31 August 2026.

Organic traffic

Example data

+4,507

visitors / month added

+95%4,740 → 9,247 · 10 months
AI citations per month0 → 97
Example case

These numbers illustrate how Traze works and are not a measurement at a real customer. Verified customer cases carry a source and measurement date on every chart. Read how we measure.

Market
Belgium
Industry
Fitness
Plan
Scale
CMS
Magento
Started
November 2025
Measured through
31 August 2026
Duration
10 months
Source
Example series

Trend · organic traffic per month

The curve, month by month

Hover over the line or use the arrow keys for the numbers per month. The marker shows the month Traze started publishing.

05K10KStarting level · 4,740Nov 2025Jan 2026Mar 2026May 2026Aug 2026Traze started · Nov 2025Measured · Aug 2026
Organic traffic per month
MonthVisitors per month
November 20254,740
December 20255,003
January 20264,992
February 20265,779
March 20266,721
April 20267,186
May 20268,304
June 20269,069
July 20268,790
August 20269,247

Before and after

The results

Organic traffic

visitors per month

+4,507+95%
Was
4,740
Now
9,247

AI citationsNew

mentions in AI answers, per month

+97
Was
0
Now
97
Counted across ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Claude, Copilot, Grok, Le Chat, DeepSeek, Bol Shophulp. This is how Traze measures AI visibility: the AI visibility feature.

The story · derived from the data

Challenge, approach, result

No quotes, no embellishment: this is what the numbers, the plan and the routes used tell you.

  1. The challenge

    At the start this business already had 4,740 organic visitors a month in Belgium. The question was not whether growth was possible, but where it was still hiding next to an already known brand.

    In short: Magento store with thousands of SKUs; category structure and faceted navigation fixed first, then content.

  2. What Traze published

    On the Scale plan Traze publishes 40 pages a month, which adds up to roughly 400 pages over this 10 months window. Every page went straight into the CMS after approval, with metadata, schema and internal links.

    The content mix followed the routes chosen: Magento SEO, E-commerce SEO.

    The loop that ran here

    1. Learn — Traze learns your business first.
    2. Plan — It builds the strategy, on its own.
    3. Write — It writes the content.
    4. Publish — It ships everything for you.
    5. Optimise — It keeps improving.
    6. Measure — You see everything, live.

  3. The result

    After 10 months organic traffic stood at 9,247 visitors a month: 4,507 more than at the start, growth of 95%.

    The first months were slow, because new pages have to be indexed first and clusters need time. Half of the growth was in after 5 months; the largest monthly jump came in May 2026. Towards the measurement date the curve flattened out.

    At the same time AI citations went from 0 to 97 a month: pages that answer a question directly get named as a source by AI assistants.

    Measurement date: 31 August 2026. The numbers have not been updated since.

Routes · in this case

The services behind this case

Every case is built from the same building blocks. These are the routes used here; open one to read what it does for your industry or CMS.

Similar · same routes

Cases with the same approach

All cases

Illustrative numbers to show how the system works — not a real customer.

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