SEO services · 29 routes, one engine
Every CMS. Every industry. Every goal. One Traze.
Pick your route
- 09By CMS9 routes
- 11By industry11 routes
- 07By type7 routes
- 01+ this hub page= 28
Same engine, a different focus per route.
The problem · where growth stalls
Where organic growth actually breaks.
Four patterns we see in almost every intake conversation.
- 01
More demand than hands
You know which topics you should own, but nobody has time to research, write and publish every week. The backlog grows faster than the content.
- 02
Competitors own the buying intent
The keywords that make money have belonged to the same players for years. Without structural coverage you keep picking up their long-tail.
- 03
Invisible in AI answers
ChatGPT, Gemini, Perplexity and AI Overviews answer questions about your market without naming your brand — because there is no page that gives the answer.
- 04
Growth in bursts
A campaign, an agency, a new hire: things move for a while, then stall. There is no system that simply keeps running.
Capabilities · eight building blocks
Everything a full SEO programme needs.
Every route uses the same eight capabilities. Together they form the loop: learn, plan, write, publish, optimise and measure.
- 01Holistic SEO analysisFull-site visibility auditExplore Holistic SEO analysis
- 02Competitive analysisBenchmark your rivalsExplore Competitive analysis
- 04Technical optimizationCrawl, speed & structureExplore Technical optimization
- 05Performance monitoringTrack rankings and AI visibility liveExplore Performance monitoring
- 03Programmatic SEOQuality pages at scaleExplore Programmatic SEO
- 02Content strategyPlan topics that winExplore Content strategy
- 03AI content creationDrafted in your voice, reviewedExplore AI content creation
- 06AI visibility (GEO)Get cited by ChatGPT & coExplore AI visibility (GEO)
Pages · what Traze publishes
Every page your buyers search for.
Traze publishes the page types that cover search intent and AI questions. Which ones you get depends on your plan — so each type shows the tier it starts at.
- From Start
Long-tail articles
Specific questions with buying or research intent, one per page, written to answer directly.
- From Start
Informational pages for AI answers
Definitions, comparisons and explanations in a structure AI engines can cite.
- From Growth
Category and product hubs
Cluster-optimised hubs that bundle a topic or range and distribute internal links.
- From Growth
Conversion-aligned service pages
Pages per service or treatment, built on buying intent and carrying the right schema markup.
- From Scale
Location pages
Per city or region, with local signals and without duplicate content.
- From Scale
Multilingual variants
The same strategy per language and market, built on hreflang and local search demand.
Comparison · agency or Traze
How this differs from a traditional SEO agency.
Not a replacement for strategy or expertise — a replacement for the manual loop that makes growth slow and expensive.
| Aspect | Traditional agency | Traze |
|---|---|---|
| Opportunity research | A quarterly analysis in a spreadsheet; decisions based on a snapshot. | Continuous: search queries, AI questions and competitor gaps are mapped all the time. |
| Content volume | A handful of articles a month, depending on the hours in the contract. | 10 to 40 published pages a month, each with a citability score. |
| Publishing | Documents back and forth; you or the agency paste everything into the CMS by hand. | Straight into your CMS, metadata, schema and internal links included. |
| Optimisation | On request, usually after a monthly report. | Automatic: pages that lag get rewritten or reinforced, with a change log. |
| Human oversight | Everything passes through people — which makes it slow and expensive. | People approve strategy and pages where it matters; Traze does the rest. |
| Delivery model | Hourly billing or a retainer with a yearly contract. | A monthly subscription, also available rolling monthly. You see everything live in your dashboard. |
Process · from signup to ranking
From signup to pages that rank.
Four steps, not a months-long onboarding project.
- 01
Connect and learn
Connect your CMS and Search Console. Traze builds a brand profile from your site, products, tone of voice and competitors.
- 02
Approve the strategy
You get a content calendar with clusters, intent and expected impact. You approve or adjust — every month again.
- 03
Write and publish
Traze writes, you or your team review where you want to, and approved pages go live in your CMS.
- 04
Measure and improve
Rankings, AI citations and traffic per page. Whatever lags gets addressed automatically.
Who it is for · more demand than capacity
Built for teams with more demand than they can cover.
Growing businesses
You have a product that works and customers who search, but no content team. Traze becomes that team.
Marketing teams
You have a strategy and too few hands. Traze executes and you keep control over brand and quality.
Multi-market brands
Several languages, countries or domains with the same questions. Traze scales the approach per market without duplicate work.
Why Traze · four differences
Why businesses trust Traze with their SEO.
Google and AI answers
Every page is written to rank in Google and to be cited by ChatGPT, Gemini, Perplexity and AI Overviews. You measure both.
Humans in the loop
Strategy and pages are approved by people — yours or ours. Autonomous does not mean unsupervised.
Publishes into your CMS
No exports or manual uploads: Traze works in Shopify, WordPress, WooCommerce and more, metadata and schema included.
An honest subscription
Priced per published page, cancellable monthly, with a dashboard that shows what every page delivers.
Explore · 28 routes
Pick the starting point that fits you.
Every route is the same engine with a different focus. Choose your CMS, your industry or the type of SEO you need.
By CMS
By industry
- E-commerce SEOFor online stores
- Lead generation SEOFor service businesses
- Manufacturing SEOFor manufacturers
- Finance SEOFor financial services firms
- Law firm SEOFor law firms
- Dental SEOFor dental practices
- Healthcare SEOFor healthcare providers
- Real estate SEOFor real estate businesses
- Automotive SEOFor automotive businesses
- Fashion SEOFor fashion brands
- Jewelry SEOFor jewelry brands
By type
- AI SEOFor brands that want to show up in AI answers
- Automated SEOFor teams that want SEO on autopilot
- Scalable SEOFor businesses with more demand than capacity
- Local SEOFor local businesses
- Enterprise SEOFor large organisations
- International SEOFor brands selling in several countries
- Multilingual SEOFor multilingual websites
The 29th route is this page: general SEO services, for anyone who does not yet know which focus fits.
No time for SEO? Then this is for you.
Start from your route.
Check in two minutes whether AI engines already mention your brand, or book a demo and see how Traze would set up your route.