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3 articles
AI Overviews, ChatGPT and Perplexity behave differently in the EU: later rollout, DMA, language and consent. How to measure AI visibility in the Netherlands.
How to track ChatGPT visibility: separate model knowledge from web citations, build a prompt set, sample in temporary chats and via the API, and act on gaps.
How to track Perplexity visibility: build a prompt set, sample answers on a schedule, record mentions, citations and competitors, and act on the gaps.
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